Teams in Black

The catchy name and silver fern iconography of the All Blacks caught on in New Zealand, inspiring the branding of several other national sporting teams.

Examples are the Tall Blacks (men’s basketball), Black Caps (men’s cricket), Silver Ferns (women’s netball), Black Sticks (men’s hockey), All Whites (men’s football) and White Ferns (women’s cricket).

New Zealand’s representative rugby teams were not exempt from this trend - like the Black Ferns, who burst onto the scene at the inaugural women’s Rugby World Cup in Wales in 1991.