Explore Auckland's Top Rugby Attraction
In five short years, the All Blacks Experience has earned its title as Auckland’s top rugby attraction, drawing five-star reviews from diehard fans, corporate groups, families, and international tourists alike.
Every training session, tour, and tackle is counted, celebrated, and honoured here, showcasing the discipline and dedication of our national representatives, and the pride of the country that backs them.
Whether you're hoping to meet your heroes, looking for a captivating rainy-day activity in Auckland, seeking family-friendly fun, or wanting a deeper connection to Kiwi culture, we invite you to step beyond the sidelines. Explore our tours and tailored experiences to find your perfect way to engage with the game, the people, and the powerful spirit that brings us together.
Guided Tour: Feel the Power of the Black Jersey
Ready to step into the legend? Feel the earth tremble with the roar of the Haka, test your own agility on our interactive field, and journey through the hallowed locker room, a multi-sensory walk down memory lane, surrounded by icons old and new. Get set for history, passion, and seriously good fun.
VIP Player Tour: Meet Your Heroes
Bucket-list material. Prepare for a truly exclusive, private tour of the All Blacks Experience, hosted personally by an actual All Black or Black Fern legend. Hear incredible, untold stories first-hand from those who have lived the dream, then dine in ultimate style at Metita. Enjoy a luxurious three-course meal paired with a two-hour premium drinks package in a private room. It's your unparalleled chance to rub shoulders with All Black or Black Fern royalty, blending history, culture, and world-class hospitality into one unforgettable, pinch-yourself day.
Schools, Teams & Groups: Inspire Your Squad
Be the MVP of your team – book an educational experience that goes beyond the game! Our tailored programmes are designed to entertain and educate rakatahi (young people) and all visitors on the vibrant role of rugby in New Zealand culture, the power of teamwork, and awesome storytelling. Give your crew the chance to flex their skills in our dynamic interactive zone. Plus, school groups (Years 1-13) can score discounted tickets, making this an easy win for an unforgettable and inspiring outing!